Diagnostic question · Influence
Proof from people like them
Checks whether each segment sees proof from people similar to them.
Discover
Plain label: similar proof question
Does each type of visitor see proof from people like them (same role, size, use case)?
Sources
Influence · Robert Cialdini
Ch.4 · Ch.4, p.107
Source IDs: INF-Q-068INF-T-SP-17
Book content is paraphrased, never quoted at length. Last verified October 24, 2026.
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