Predict first, then read

What happened at Airbnb?

Make your call before you read the case. Then see the dated outcome, its source, its grades and the psychology behind it.

Airbnb

Round 1 of 1Make your first call

AirbnbDiscover

Real case

Do people trust strangers who are like them, or strangers with great reviews? Stanford researchers ran a trust game with 8,906 Airbnb users. What did they find?

Similarity always won; reviews barely matteredStrong reputation made people trust hosts unlike themselvesNeither mattered; price drove every choiceReviews helped only when the host was similar

A–D to choose, ↵Enter to lock in

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