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Predict first, then read

What happened at Twitter (now X)?

Make your call before you read the case. Then see the dated outcome, its source, its grades and the psychology behind it.

Twitter (now X)

Round 1 of 1Make your first call

x
Twitter (now X)Start
Real case

Twitter’s growth team looked for the early behavior that predicted who would become a long-term user. What was it?

Following about 30 accountsTweeting in the first weekUploading a profile photoInstalling the mobile app

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